Facebook Ads

I always find it interesting how the ads on facebook are so relative to the information on your own page. I noticed the option the other day to “create an ad”. I went through the process and took some screen shots, it’s very similar to the google ads that Rob showed us in class last week. I think it’s great that this is an option for people because they can target specific people or a more broad target depending on the key words, and it’s all on one site. This is especially great for small businesses who want to drive traffic to their website, and people are more likely to share with a friend. I really liked the option offered that said “Target people on their Birthday”, you can’t get more specific then that!