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Wars on Foursquare

Foursquare gives “check-in” chart each week, showing how’re the merchants performances on the application.

For Black Friday, national merchants with household or family-related commodities.

MERCHANT CHECK-INS (BLACK FRIDAY)
1 Target Target 17,872
2 Walmart Walmart 12,639
3 Best Buy Best Buy 10,565
4 Toys 'R' Us Toys “R” Us 8,998
5 Apple Apple 5,334
6 Kohl's Kohl’s 5,029
7 Macy's Macy’s 4,739
8 Old Navy Old Navy 3,643
9 Home Depot Home Depot 2,796
10 Costco Costco 2,176

Now the changes as for now

MERCHANT CHECK-INS (PAST 7 DAYS) WEEK OVER WEEK CHANGE
1 Starbucks Starbucks 168,224 3%
2 Target Target 39,605 20%
3 Walmart Walmart 38,091 21%
4 Apple Apple 23,178 5%
5 Best Buy Best Buy 17,417 35%
6 Costco Costco 12,547 5%
7 Chipotle Chipotle 11,481 26%
8 Home Depot Home Depot 11,431 5%
9 Whole Foods Market Whole Foods Market 9,883 8%
10 IKEA IKEA 7,934 8%

Although giant chains are still dominating the “check-in” tracks, locally-focused businesses are getting more popular on foursquare in people’s daily lives.

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