Home > Uncategorized > How SMS is helping Tanzania battle malaria

How SMS is helping Tanzania battle malaria

I originally heard a story about The Sudan using SMS to track cases of HIV and AIDS, but stumbled upon this while listening to the BBC Wold Service late at night.  I know there are several Health Communications students in our class and figured this might be an interesting read/listen.

BBC Story: http://www.bbc.co.uk/news/world-radio-and-tv-14836731

SMS for Life Website: http://www.corporatecitizenship.novartis.com/patients/access-medicines/access-in-practice/sms-for-life.shtml

Robert

 

 

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Categories: Uncategorized
  1. September 19, 2011 at 2:41 pm

    Robert, this was very interesting; a great example of the innovative ways in which modern forms of communication are being used to impact the health and welfare of society. My only question is where are these villages and health centers acquiring mobile phones and computers? The concept is great, but only if people can actually use the technology. I wonder if this campaign is equipping people with the proper equipment. I just can’t imagine all villages in Tanzania having mobile phones and computers everywhere. But I can’t personally attest to that. Then, one has to wonder about literacy levels as well as people’s ability to use and understand technology. Just because a group of marketers claim a website is easy to read and utilize doesn’t mean it really is. Were people from the villages consulted when the designing took place? Regardless, the figures this article presents suggests that this SMS campaign is working, even so these are just some questions one must keep in mind when designing a health campaign using more modern channels of communications. Great topic here!

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