Twitter Chats

Twitter is my favorite social media site out there. In fact, I get most of my news from there. Where else can you follow industry leaders, CMO and instantly know the trending topics of the day all at the same time? In addition, my feeds ranges from technology, to PR, to advertising, to travel, to NGOs, to entertainment, to local as well as global news and many more. Therefore, Twitter gives me a broader look into the world I live in. The reason for my post is to share with you something else I love about Twitter, the “Chat” sessions provided by various companies. Here are three sessions that I participate in (when time permits):

1. #Awschat (by Advertising Week) Twitter: @advertisingweek

The #awschat takes place every Tuesday (unless stated otherwise) at 1pm. Any body interested in advertising is welcomed to join and share they opinions. Usually there are 4-5 questions asked and time is allocated to each question in order to allow discussions, and retweets.Each week, the questions vary. Here’s one question asked that was asked during the chat:

Q2 (11/27/2012): When is “quirky” productive? Why?

2. #PRcafe (by Ideal Publicity LLC) Twitter: @IdeaPublicity

The #prcafe chat is held every Wednesdays (unless stated otherwise) at 1pm. They chat focused on different aspects of PR as well as well as bring guest experts. Topics range from restaurant pr, to client relationship pr, to sports pr, and many more. Here’s one question that was asked during the chat:

Q2 (11/28/2012): What do you think is a crucial need that people forget to invest in when it comes to their brand? #prcafe

3. #SoloPR (by Solo PR Pro) Twitter: @SoloPR

The #solopr chat is held every Wednesdays (unless stated otherwise) at 1pm. You might have noticed that it goes on at the same time as the #prcafe but it is easy to navigate between the two. This chat focuses on different aspects of pr as well. Some of the topics are ROI, social media, project fees, asking client feedback, PR journalism, transitioning from agency to solo and many more. Here’s one question that was asked during the chat:

Q4 (11/28/2012): Are you seeing any trends among clients for 2013? Budgets up or down? New areas of focus (or downplaying others)? #solopr

There are probably many more, but I haven’t mastered this yet. Also, sometimes the questions are not relevant to you because you are still in school and haven’t gained the experience yet. However, the insights you gain from just reading other people’s responses is priceless. Yes, textbooks and lectures will teach you a thing or two but how will you know exactly what goes on in the marketing field if you don’t hear it from the people who live it everyday?