Trying to get a handle of how you're going to conquer the digital marketing realm? "Digital Marketing: How the Conversation is Changing", written the Interactive and Ecommunication research teams at Emerson College, explore a number of topics pertaining to how digital marketers are using new tools and methodologies to more effectively communicate with prospects, customers and supports.
The topics covered in this book includes:
How to take advantage of advances in targeted advertising techniques
Harnessing the power of online communities
Reaching Mobile Consumers
Getting the greatest impact out of today's multimedia marketing tools
Putting it all in the Cloud: The changing landscape of data storage and ownership
Plus plenty more! Over 200 pages of valuable insight!
Download your free copy right now by clicking here.